|
<
“Macintosh’s Other Designers,” Byte, Aug. 1984; Young, 202, 208–214; “Apple Launches
# R( B0 d1 j! }& n H5 G( f: Ja Mac Attack,” Time, Jan. 30, 1984; Malone, 255–258.
1 I8 b6 n+ c' T! c ETexaco Towers: Interviews with Andrea Cunningham, Bruce Horn, Andy Hertzfeld,
2 B9 f2 K4 h- Y) h# fMike Scott, Mike Markkula. Hertzfeld, 19–20, 26–27; Wozniak, 241–242.
' b# S/ }: Y+ V2 l% g& v# Y2 M9 v% d6 |- _' d9 h9 c
CHAPTER 11: THE REALITY DISTORTION FIELD3 V; X( P- q l1 n: M& A
Interviews with Bill Atkinson, Steve Wozniak, Debi Coleman, Andy Hertzfeld, Bruce3 Y7 ] x1 R2 C5 d/ r$ O! b
Horn, Joanna Hoffman, Al Eisenstat, Ann Bowers, Steve Jobs. Some of these tales have
. p( l* u0 C* f& kvariations. See Hertzfeld, 24, 68, 161.
- ]! U; B9 P1 T' z7 `4 u4 n( j% V8 a# u7 K5 H
CHAPTER 12: THE DESIGN
& u% n7 t; L$ |$ v2 I) a$ |: tA Bauhaus Aesthetic: Interviews with Dan’l Lewin, Steve Jobs, Maya Lin, Debi! f. p u6 A' K
Coleman. Steve Jobs in conversation with Charles Hampden-Turner, International Design
9 i0 g5 U% x- @" U H, v5 ]. w) ?Conference in Aspen, June 15, 1983. (The design conference audiotapes are stored at the
, \( R4 F( g: l5 v. R" e- zAspen Institute. I want to thank Deborah Murphy for finding them.)
, d; J0 E! P2 E7 ?( vLike a Porsche: Interviews with Bill Atkinson, Alain Rossmann, Mike Markkula, Steve4 k" E/ d3 k( i0 y; K7 ~
Jobs. “The Macintosh Design Team,” Byte, Feb. 1984; Hertzfeld, 29–31, 41, 46, 63, 68;
: ~% v* ^9 e* w7 |* D2 H6 ^Sculley, 157; Jerry Manock, “Invasion of Texaco Towers,” Folklore.org; Kunkel, 26–30;
( r0 K) E7 v/ r+ Z3 QJobs, Stanford commencement address; email from Susan Kare; Susan Kare, “World Class! j3 e6 ~ g/ W/ k# G( i: C; a8 P% c
Cities,” in Hertzfeld, 165; Laurence Zuckerman, “The Designer Who Made the Mac
( B4 H% a$ G3 w( s7 P6 GSmile,” New York Times, Aug. 26, 1996; Susan Kare interview, Sept. 8, 2000, Stanford) z+ H+ B, Y# k1 w: v% a# s
University Library, Special Collections; Levy, Insanely Great, 156; Hartmut Esslinger, A
4 t5 C5 k3 i, o1 N; m3 q5 o, IFine Line (Jossey-Bass, 2009), 7–9; David Einstein, “Where Success Is by Design,” San! ?( {7 Q! ^4 ~2 M
Francisco Chronicle, Oct. 6, 1995; Sheff.* |. d. G4 i. _3 J" d5 k7 s1 G
2 ` T- y/ q' s/ J. D& @" MCHAPTER 13: BUILDING THE MAC6 ]) M- S- m8 A8 o
Competition: Interview with Steve Jobs. Levy, Insanely Great, 125; Sheff; Hertzfeld,
/ A: e: |4 I; W0 c4 F* n71–73; Wall Street Journal advertisement, Aug. 24, 1981.
3 S) Y. P Z9 g' yEnd-to-end Control: Interview with Berry Cash. Kahney, 241; Dan Farber, “Steve Jobs,) }/ Q7 o/ m- a, w
the iPhone and Open Platforms,” ZDNet.com, Jan. 13, 2007; Tim Wu, The Master Switch$ [7 n- W6 B( e/ i
(Knopf, 2010), 254–276; Mike Murray, “Mac Memo” to Steve Jobs, May 19, 1982
1 U- p- G4 r( j5 L8 i! m) z* v(courtesy of Mike Murray).
5 L2 P" m# \ k2 R0 ~Machines of the Year: Interviews with Daniel Kottke, Steve Jobs, Ray Cave. “The
3 a# O* M; Z) g4 i7 JComputer Moves In,” Time, Jan. 3, 1983; “The Updated Book of Jobs,” Time, Jan. 3, 1983;0 X% [$ p! g' F( `0 o; J4 \
Moritz, 11; Young, 293; Rose, 9–11; Peter McNulty, “Apple’s Bid to Stay in the Big Time,”( ]. \6 s) W7 N& L9 N1 ?- i
Fortune, Feb. 7, 1983; “The Year of the Mouse,” Time, Jan. 31, 1983.; e J5 U% B' |$ L' o7 _
Let’s Be Pirates! Interviews with Ann Bowers, Andy Hertzfeld, Bill Atkinson, Arthur
5 F1 E/ i Y) i5 D9 X3 NRock, Mike Markkula, Steve Jobs, Debi Coleman; email from Susan Kare. Hertzfeld, 76,( F3 N# a3 R7 l
135–138, 158, 160, 166; Moritz, 21–28; Young, 295–297, 301–303; Susan Kare interview,# X6 A4 H( z5 Z! Q2 @; g7 L' w! p1 k
Sept. 8, 2000, Stanford University Library; Jeff Goodell, “The Rise and Fall of Apple P+ ~3 Q" f; b; V# @
Computer,” Rolling Stone, Apr. 4, 1996; Rose, 59–69, 93.; g) R$ l6 F, y
0 G& x+ l r' {' s6 H. S" hCHAPTER 14: ENTER SCULLEY ! [2 {% f/ N/ d5 ]0 ?0 k7 U5 G
' |, u$ ~. R/ V& k. c; f
( K8 ^% i4 w6 s" j4 A; ~+ Z# q& j( Q/ P y$ }1 F
1 O2 |3 X& h- G" R% F( T% i) x
3 q4 z* O6 d1 u. H* J0 l8 F
" H. |" i+ m# W% A7 N% y2 _7 \8 O) `
h `: }& W! O; O' y* a- W0 G6 o2 }4 V" \, n9 B2 {, E
The Courtship: Interviews with John Sculley, Andy Hertzfeld, Steve Jobs. Rose, 18, 74–
+ }- u: `; _* m75; Sculley, 58–90, 107; Elliot, 90–93; Mike Murray, “Special Mac Sneak” memo to staff,
3 H- B3 A2 s( p! ?! `1 ?/ Y8 ZMar. 3, 1983 (courtesy of Mike Murray); Hertzfeld, 149–150., f. M. `8 c/ Z' R: M
The Honeymoon: Interviews with Steve Jobs, John Sculley, Joanna Hoffman. Sculley," S) g u2 }; e5 A- A( @ Q$ |
127–130, 154–155, 168, 179; Hertzfeld, 195.
; Y& H1 }: L3 T. ]& |7 f( W" s9 e
CHAPTER 15: THE LAUNCH
2 `& c( c* v- z5 w) f+ vReal Artists Ship: Interviews with Andy Hertzfeld, Steve Jobs. Video of Apple sales
4 V" ~8 v% }: M# I" }conference, Oct. 1983; “Personal Computers: And the Winner Is . . . IBM,” Business Week,7 b5 v% \. }7 I3 U" E- H$ a
Oct. 3, 1983; Hertzfeld, 208–210; Rose, 147–153; Levy, Insanely Great, 178–180; Young,
. W2 c0 V' D3 U327–328.8 j" n5 F; p* e/ r/ V, h2 a* [
The “1984” Ad: Interviews with Lee Clow, John Sculley, Mike Markkula, Bill
& j- w2 m" _6 A1 J( F6 f4 `Campbell, Steve Jobs. Steve Hayden interview, Weekend Edition, NPR, Feb. 1, 2004;% N2 _, x* s$ L
Linzmayer, 109–114; Sculley, 176.# M: X( v5 ^) P9 O* u- f. f
Publicity Blast: Hertzfeld, 226–227; Michael Rogers, “It’s the Apple of His Eye,”
r5 F% ~5 s7 _: R5 y6 z2 H2 {% s D# |Newsweek, Jan. 30, 1984; Levy, Insanely Great, 17–27.
% S$ \! r& y) O. g1 }January 24, 1984: Interviews with John Sculley, Steve Jobs, Andy Hertzfeld. Video of; l6 H' S9 Y) r
Jan. 1984 Apple shareholders meeting; Hertzfeld, 213–223; Sculley, 179–181; William" f0 A: |; o+ [1 R/ {5 R7 R4 F
Hawkins, “Jobs’ Revolutionary New Computer,” Popular Science, Jan. 1989.+ S9 q4 u+ ?+ O Y
0 a5 H! r8 x4 J4 X
CHAPTER 16: GATES AND JOBS
% l5 }) J/ k+ [" z0 v+ {The Macintosh Partnership: Interviews with Bill Gates, Steve Jobs, Bruce Horn.
- C/ W* V) d' j) AHertzfeld, 52–54; Steve Lohr, “Creating Jobs,” New York Times, Jan. 12, 1997; Triumph of
2 ^7 ?' K' _0 C: L" Hthe Nerds, PBS, part 3; Rusty Weston, “Partners and Adversaries,” MacWeek, Mar. 14,
( y* A7 N5 i4 ]$ }0 e3 L6 N1989; Walt Mossberg and Kara Swisher, interview with Bill Gates and Steve Jobs, All- G7 K* j0 r, V
Things Digital, May 31, 2007; Young, 319–320; Carlton, 28; Brent Schlender, “How Steve
9 [' L2 n1 F7 T& a3 ] BJobs Linked Up with IBM,” Fortune, Oct. 9, 1989; Steven Levy, “A Big Brother?”9 ~ P+ X4 T# e) n. @: V( T
Newsweek, Aug. 18, 1997.
: s1 i! b% O2 j! z& aThe Battle of the GUI: Interviews with Bill Gates, Steve Jobs. Hertzfeld, 191–193;2 }' j: x- s4 C7 g& W/ I- J
Michael Schrage, “IBM Compatibility Grows,” Washington Post, Nov. 29, 1983; Triumph
: J( }3 U7 @7 B: ?of the Nerds, PBS, part 3.. S1 A. G1 x: F) M
2 F: o4 E, o. C; D. h
CHAPTER 17: ICARUS4 h1 \8 S0 ^" Q0 A: c( A# M$ y
Flying High: Interviews with Steve Jobs, Debi Coleman, Bill Atkinson, Andy Hertzfeld,
) u9 V1 K" X5 F8 j: r% V- [Alain Rossmann, Joanna Hoffman, Jean-Louis Gassée, Nicholas Negroponte, Arthur Rock,* n. B& G( _8 |5 M/ y4 {
John Sculley. Sheff; Hertzfeld, 206–207, 230; Sculley, 197–199; Young, 308–309; George1 k s4 q4 d+ G8 l
Gendron and Bo Burlingham, “Entrepreneur of the Decade,” Inc., Apr. 1, 1989.9 d# K6 z; V/ l0 M
Falling: Interviews with Joanna Hoffman, John Sculley, Lee Clow, Debi Coleman, _) N3 |' {; F% [" d
Andrea Cunningham, Steve Jobs. Sculley, 201, 212–215; Levy, Insanely Great, 186–192;
6 M" o- c. I) N" E, QMichael Rogers, “It’s the Apple of His Eye,” Newsweek, Jan. 30, 1984; Rose, 207, 233;
( |% @' p g2 ^; Z9 \% XFelix Kessler, “Apple Pitch,” Fortune, Apr. 15, 1985; Linzmayer, 145.0 k$ L1 Z% F2 [ s4 j
Thirty Years Old: Interviews with Mallory Walker, Andy Hertzfeld, Debi Coleman,; h3 T) A& ~- |4 R( {
Elizabeth Holmes, Steve Wozniak, Don Valentine. Sheff.
# Z( [ n1 x* ^7 }5 a! w8 y t' \& T4 i: D! V4 a' C
. u6 ]8 ]$ D. `; U
0 f" x. Q1 V, p/ t/ ?. p7 M
/ F3 e* y e& ?! v! e# U
3 W& I! g; ~3 h9 h0 @2 q+ A* D8 k, S1 J3 L* C
8 d6 n. O9 I, A; U" y) `
& m1 }$ _3 y6 {- g- R. Q
3 P" ^/ Y& x3 }6 k4 zExodus: Interviews with Andy Hertzfeld, Steve Wozniak, Bruce Horn. Hertzfeld, 253,+ B* i% F: E0 T5 k4 c6 Q1 r; s& Y
263–264; Young, 372–376; Wozniak, 265–266; Rose, 248–249; Bob Davis, “Apple’s Head,
, `) W6 H& s/ rJobs, Denies Ex-Partner Use of Design Firm,” Wall Street Journal, Mar. 22, 1985./ u" M9 q; s. ~9 V8 z' b c
Showdown, Spring 1985: Interviews with Steve Jobs, Al Alcorn, John Sculley, Mike
- ?) u- h" z; @6 c- V6 AMurray. Elliot, 15; Sculley, 205–206, 227, 238–244; Young, 367–379; Rose, 238, 242,
8 z3 s: s6 Z/ h. N% A254–255; Mike Murray, “Let’s Wake Up and Die Right,” memo to undisclosed recipients,
' A6 F G# X% A' y8 cMar. 7, 1985 (courtesy of Mike Murray).0 r# ?, T; W3 F$ ~$ J% E2 @9 W
Plotting a Coup: Interviews with Steve Jobs, John Sculley. Rose, 266–275; Sculley, ix–$ n- [# ~- T& w1 ]6 ^
x, 245–246; Young, 388–396; Elliot, 112.
' v7 q# J9 s1 s2 C! Y. ]Seven Days in May: Interviews with Jean-Louis Gassée, Steve Jobs, Bill Campbell, Al+ u, ?/ I$ W" H2 B- v; j" s& j5 x; P: z& m
Eisenstat, John Sculley, Mike Murray, Mike Markkula, Debi Coleman. Bro Uttal, “Behind
& ^( H+ o! w( B G$ Bthe Fall of Steve Jobs,” Fortune, Aug. 5, 1985; Sculley, 249–260; Rose, 275–290; Young,! L$ B1 W1 y- ]" J1 `+ r1 V: o$ u
396–404.
" n k) R4 V3 E5 y, o) o4 x( N* X7 e" SLike a Rolling Stone: Interviews with Mike Murray, Mike Markkula, Steve Jobs, John/ Y: t1 U7 G% h4 R5 ^- s0 z" G
Sculley, Bob Metcalfe, George Riley, Andy Hertzfeld, Tina Redse, Mike Merin, Al
p, f% [+ f8 p+ e5 mEisenstat, Arthur Rock. Tina Redse email to Steve Jobs, July 20, 2010; “No Job for Jobs,”, w) c: R$ s, U3 G. h7 p
AP, July 26, 1985; “Jobs Talks about His Rise and Fall,” Newsweek, Sept. 30, 1985;& ?6 I* G# w5 \; e# c3 |
Hertzfeld, 269–271; Young, 387, 403–405; Young and Simon, 116; Rose, 288–292;, u3 i" \! b# w
Sculley, 242–245, 286–287; letter from Al Eisenstat to Arthur Hartman, July 23, 1985 e' [* i i& w- {
(courtesy of Al Eisenstat).
& b' W! I0 M3 r; y* X' Y; I' L3 \ ]& B0 {7 i
CHAPTER 18: NeXT
$ R- j! n! m3 h7 d* A! lThe Pirates Abandon Ship: Interviews with Dan’l Lewin, Steve Jobs, Bill Campbell,0 ]: ]/ p- ~& K1 z1 b* u' d- w) b
Arthur Rock, Mike Markkula, John Sculley, Andrea Cunningham, Joanna Hoffman.. p3 H5 k9 d& p- h/ q. T
Patricia Bellew Gray and Michael Miller, “Apple Chairman Jobs Resigns,” Wall Street
$ E: M7 ], O0 W) x) P! KJournal, Sept. 18, 1985; Gerald Lubenow and Michael Rogers, “Jobs Talks about His Rise2 i+ L* \/ w. d- R) f9 N: S* y
and Fall,” Newsweek, Sept. 30, 1985; Bro Uttal, “The Adventures of Steve Jobs,” Fortune,; W9 a) D; O2 Y% P/ F
Oct. 14, 1985; Susan Kerr, “Jobs Resigns,” Computer Systems News, Sept. 23, 1985;% O6 X1 N! B* j! g* J! n
“Shaken to the Very Core,” Time, Sept. 30, 1985; John Eckhouse, “Apple Board Fuming at
& i$ I4 a5 m$ FSteve Jobs,” San Francisco Chronicle, Sept. 17, 1985; Hertzfeld, 132–133; Sculley, 313–$ }$ H+ o) x g# [+ m/ Z
317; Young, 415–416; Young and Simon, 127; Rose, 307–319; Stross, 73; Deutschman, 36;
$ ^4 U3 ~- [/ w4 w4 r, _Complaint for Breaches of Fiduciary Obligations, Apple Computer v. Steven P. Jobs and
% R; e* U7 d# V9 n9 a5 eRichard A. Page, Superior Court of California, Santa Clara County, Sept. 23, 1985; Patricia
4 ]' n* y6 F2 mBellew Gray, “Jobs Asserts Apple Undermined Efforts to Settle Dispute,” Wall Street
: e& i9 e% g% G5 ]* ^/ [: y4 JJournal, Sept. 25, 1985.
; j/ U) N; R& [To Be on Your Own: Interviews with Arthur Rock, Susan Kare, Steve Jobs, Al Eisenstat.
1 w/ l7 Y: X3 g5 P% Q9 l7 b“Logo for Jobs’ New Firm,” San Francisco Chronicle, June 19, 1986; Phil Patton, “Steve9 {) N& s. k. M4 i" H; h
Jobs: Out for Revenge,” New York Times, Aug. 6, 1989; Paul Rand, NeXT Logo( N2 G$ A6 _; H# u$ x( h
presentation, 1985; Doug Evans and Allan Pottasch, video interview with Steve Jobs on2 u8 H: X9 g$ O% a9 M/ C! V
Paul Rand, 1993; Steve Jobs to Al Eisenstat, Nov. 4, 1985; Eisenstat to Jobs, Nov. 8, 1985;
$ M% r' h0 {5 I8 h# OAgreement between Apple Computer Inc. and Steven P. Jobs, and Request for Dismissal of
: d8 I" [# R% @9 O& t! sLawsuit without Prejudice, filed in the Superior Court of California, Santa Clara County,/ V7 t9 \- y8 D$ M& I: M; d: z
Jan. 17, 1986; Deutschman, 47, 43; Stross, 76, 118–120, 245; Kunkel, 58–63; “Can He Do ( D) R3 E! M8 k9 c# s( S
% P' F9 D# K% l: T& e
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8 ]; w d3 F6 {
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2 |) ?- G/ q7 [; N
+ Y; y I7 o/ ?; D+ KIt Again?” Business Week, Oct. 24, 1988; Joe Nocera, “The Second Coming of Steve Jobs,”7 d+ \2 e6 P$ K; o4 c
Esquire, Dec. 1986, reprinted in Good Guys and Bad Guys (Portfolio, 2008), 49; Brenton8 r4 T1 J; J( H2 N9 E' b5 V
Schlender, “How Steve Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989.
: N( T! l% D! {8 R& }) tThe Computer: Interviews with Mitch Kapor, Michael Hawley, Steve Jobs. Peter
+ n+ O. W T, U# ADenning and Karen Frenkle, “A Conversation with Steve Jobs,” Communications of the
" v5 R7 ?/ [- g7 ?0 SAssociation for Computer Machinery, Apr. 1, 1989; John Eckhouse, “Steve Jobs Shows Off8 v( ]7 A0 h6 L, ]+ R, b$ c
Ultra-Robotic Assembly Line,” San Francisco Chronicle, June 13, 1989; Stross, 122–125;
+ [% O" z) Q% d; |* c* eDeutschman, 60–63; Young, 425; Katie Hafner, “Can He Do It Again?” Business Week,
) Q4 c0 Q+ p% n9 EOct. 24, 1988; The Entrepreneurs, PBS, Nov. 5, 1986, directed by John Nathan.
- T* N# e6 E! O H7 A4 xPerot to the Rescue: Stross, 102–112; “Perot and Jobs,” Newsweek, Feb. 9, 1987;" I; o- O$ y& t' f/ Z M, L2 X
Andrew Pollack, “Can Steve Jobs Do It Again?” New York Times, Nov. 8, 1987; Katie4 y' |1 i5 {9 Q: f
Hafner, “Can He Do It Again?” Business Week, Oct. 24, 1988; Pat Steger, “A Gem of an
5 q' [; Q+ m" r2 ?- f, {; g3 f$ H" Q* VEvening with King Juan Carlos,” San Francisco Chronicle, Oct. 5, 1987; David Remnick,8 ^- o. L0 \$ u; k& w% o: c/ g
“How a Texas Playboy Became a Billionaire,” Washington Post, May 20, 1987.2 O( ^5 R, ~$ n% [2 O
Gates and NeXT: Interviews with Bill Gates, Adele Goldberg, Steve Jobs. Brit Hume,
$ ?6 k n* E& D“Steve Jobs Pulls Ahead,” Washington Post, Oct. 31, 1988; Brent Schlender, “How Steve
]/ g/ f. y* J) XJobs Linked Up with IBM,” Fortune, Oct. 9, 1989; Stross, 14; Linzmayer, 209; “William
+ d8 E4 s: X& L1 V ]Gates Talks,” Washington Post, Dec. 30, 1990; Katie Hafner, “Can He Do It Again?”$ g% N3 z9 B# B
Business Week, Oct. 24, 1988; John Thompson, “Gates, Jobs Swap Barbs,” Computer
& C* P9 f/ F/ |/ |8 H9 e5 fSystem News, Nov. 27, 1989.
' v$ f+ t+ P; o3 W7 D) }, \ xIBM: Brent Schlender, “How Steve Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989;
5 o- u% d7 E- C+ c! wPhil Patton, “Out for Revenge,” New York Times, Aug. 6, 1989; Stross, 140–142;* k7 i/ A) i' J0 x
Deutschman, 133.
) I# V3 }& n$ |( qThe Launch, October 1988: Stross, 166–186; Wes Smith, “Jobs Has Returned,” Chicago
/ x; X( [) v2 V* t9 i4 E8 n; GTribune, Nov. 13, 1988; Andrew Pollack, “NeXT Produces a Gala,” New York Times, Oct.
8 j$ `8 @0 s; Z0 x8 Y10, 1988; Brenton Schlender, “Next Project,” Wall Street Journal, Oct. 13, 1988; Katie
6 t( c, k4 _' O. jHafner, “Can He Do It Again?” Business Week, Oct. 24, 1988; Deutschman, 128; “Steve
0 _" B' q g/ ]1 K, H& r' Q) DJobs Comes Back,” Newsweek, Oct. 24, 1988; “The NeXT Generation,” San Jose Mercury
" J l. p, \ j1 `. _1 e6 |News, Oct. 10, 1988.
, { I9 d' l$ a2 z) I0 t* N N
) g9 u" h/ A8 RCHAPTER 19: PIXAR
0 q6 ]8 w6 `7 k0 e5 y( xLucasfilm’s Computer Division: Interviews with Ed Catmull, Alvy Ray Smith, Steve
0 }. F& ~# S/ y+ r* w, P" _3 QJobs, Pam Kerwin, Michael Eisner. Price, 71–74, 89–101; Paik, 53–57, 226; Young and3 }2 G. ^& D Y( m, `: x
Simon, 169; Deutschman, 115.- r. w$ b4 U: M6 ^' U6 V7 J, G
Animation: Interviews with John Lasseter, Steve Jobs. Paik, 28–44; Price, 45–56.3 k8 R. V9 q3 h# _: E7 [
Tin Toy: Interviews with Pam Kerwin, Alvy Ray Smith, John Lasseter, Ed Catmull, Steve
% C6 K" B: _4 b: N3 ?Jobs, Jeffrey Katzenberg, Michael Eisner, Andy Grove. Steve Jobs email to Albert Yu, Sept.7 y$ h! i3 _2 E* d
23, 1995; Albert Yu to Steve Jobs, Sept. 25, 1995; Steve Jobs to Andy Grove, Sept. 25,
8 ^5 D6 i' c2 U& @7 ?; y! d1995; Andy Grove to Steve Jobs, Sept. 26, 1995; Steve Jobs to Andy Grove, Oct. 1, 1995;) u& e; \% l+ p
Price, 104–114; Young and Simon, 166.
# y& u/ Q" ]* T+ s
) }7 q$ m9 E8 c, _CHAPTER 20: A REGULAR GUY $ V- T. l7 D. s6 ?8 g( K. d2 O U/ \
. b. Y0 S( E$ T. x& t- G7 v( B* W
& f; A/ V9 V0 _1 i5 I' O' `* i& W1 |3 C9 [. S
" ]) A, j& n6 E z9 o9 [
) C8 T% i& i' N) m! d$ W( o9 k
7 q& @8 i0 n, s$ u3 ?6 [
0 k: E: P, \* z7 o0 V; Y f- k5 E3 ]# I) K! N4 g) a- f
. s9 ~/ w, H# o" lJoan Baez: Interviews with Joan Baez, Steve Jobs, Joanna Hoffman, Debi Coleman,
* \) `& h' J' X6 IAndy Hertzfeld. Joan Baez, And a Voice to Sing With (Summit, 1989), 144, 380.
7 `' y" }) y [0 C/ V% }1 TFinding Joanne and Mona: Interviews with Steve Jobs, Mona Simpson.8 z* a$ m. ^/ i) @# E8 o
The Lost Father: Interviews with Steve Jobs, Laurene Powell, Mona Simpson, Ken
# H1 f1 j7 {0 Q2 @Auletta, Nick Pileggi.
/ P" e2 t; i8 ~$ S; G' C7 M q0 \Lisa: Interviews with Chrisann Brennan, Avie Tevanian, Joanna Hoffman, Andy
4 r4 }! G, t, `, BHertzfeld. Lisa Brennan-Jobs, “Confessions of a Lapsed Vegetarian,” Southwest Review,
" ?! a6 }. |6 B) f3 N0 T+ [- o: M/ Z2008; Young, 224; Deutschman, 76.
$ [) P) J I) m2 _The Romantic: Interviews with Jennifer Egan, Tina Redse, Steve Jobs, Andy Hertzfeld,
( _5 P+ k: r& ^) K, \! X7 ?0 PJoanna Hoffman. Deutschman, 73, 138. Mona Simpson’s A Regular Guy is a novel loosely4 O8 ?( X4 i$ G4 |
based on the relationship between Jobs, Lisa and Chrisann Brennan, and Tina Redse, who% {3 ], W9 H4 O
is the basis for the character named Olivia.
6 y! ^/ {8 n. J; X1 W0 t D1 a3 _' O% q# S6 n9 }$ j
CHAPTER 21: FAMILY MAN
9 a7 T3 E" ^! G. J. LLaurene Powell: Interviews with Laurene Powell, Steve Jobs, Kathryn Smith, Avie
' ?( s: f) U; v8 sTevanian, Andy Hertzfeld, Marjorie Powell Barden.& h7 Q7 C. G1 p7 v( O" u9 F
The Wedding, March 18, 1991: Interviews with Steve Jobs, Laurene Powell, Andy7 H; o) w3 Z+ ~
Hertzfeld, Joanna Hoffman, Avie Tevanian, Mona Simpson. Simpson, A Regular Guy, 357., V+ b7 o; G/ B) \/ @( p# q+ j
A Family Home: Interviews with Steve Jobs, Laurene Powell, Andy Hertzfeld. David
9 Y7 L4 u0 ?7 G, h/ |Weinstein, “Taking Whimsy Seriously,” San Francisco Chronicle, Sept. 13, 2003; Gary
% Z5 `; V/ J! ~6 M0 cWolfe, “Steve Jobs,” Wired, Feb. 1996; “Former Apple Designer Charged with Harassing9 q3 k) j; q. r3 a5 ^( W3 ?
Steve Jobs,” AP, June 8, 1993.
/ i' T. L& A- d& g$ j, c& G5 KLisa Moves In: Interviews with Steve Jobs, Laurene Powell, Mona Simpson, Andy) P# o- M! w4 k8 p+ D/ r7 ?
Hertzfeld. Lisa Brennan-Jobs, “Driving Jane,” Harvard Advocate, Spring 1999; Simpson,# V ?3 A* p/ d7 B" l
A Regular Guy, 251; email from Chrisann Brennan, Jan. 19, 2011; Bill Workman, “Palo0 P6 f4 q! @$ W" o
Alto High School’s Student Scoop,” San Francisco Chronicle, Mar. 16, 1996; Lisa: u o! X8 B0 a; |; I
Brennan-Jobs, “Waterloo,” Massachusetts Review, Spring 2006; Deutschman, 258;
( l) k+ \. N- X& r- H, Y/ A0 I9 Y% i V- aChrisann Brennan website, chrysanthemum.com; Steve Lohr, “Creating Jobs,” New York
* ]9 O0 R5 H* L" w- L: ATimes, Jan. 12, 1997.0 d% z# } H# h0 ~: A
Children: Interviews with Steve Jobs, Laurene Powell. m" K. F; C6 Y; h* F" x" I
$ \# |, p) _% ?( y2 t8 u2 @3 F/ d- RCHAPTER 22: TOY STORY n3 r3 _* ~. q0 X7 b# y
Jeffrey Katzenberg: Interviews with John Lasseter, Ed Catmull, Jeffrey Katzenberg, Alvy* h# b6 `( H$ R5 f0 p7 u( ?
Ray Smith, Steve Jobs. Price, 84–85, 119–124; Paik, 71, 90; Robert Murphy, “John Cooley
6 }# c( E, C/ p8 I& g- D6 ]$ E& uLooks at Pixar’s Creative Process,” Silicon Prairie News, Oct. 6, 2010.
9 V+ C- [4 m8 n5 v XCut! Interviews with Steve Jobs, Jeffrey Katzenberg, Ed Catmull, Larry Ellison. Paik,
- Z5 X/ G) D+ [7 G; A90; Deutschman, 194–198; “Toy Story: The Inside Buzz,” Entertainment Weekly, Dec. 8,) w' L( ^0 M5 }! N
1995.
6 F- ], w: O4 \' C: PTo Infinity! Interviews with Steve Jobs, Michael Eisner. Janet Maslin, “There’s a New. v2 q- y9 v$ K) L! W
Toy in the House. Uh-Oh,” New York Times, Nov. 22, 1995; “A Conversation with Steve7 Y( t) J2 T. W& |% O- u% M( R& U- L
Jobs and John Lasseter,” Charlie Rose, PBS, Oct. 30, 1996; John Markoff, “Apple
! s# p5 e% }# JComputer Co-Founder Strikes Gold,” New York Times, Nov. 30, 1995. * w l }4 ^# [, ^
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CHAPTER 23: THE SECOND COMING
) g4 `" p5 T' QThings Fall Apart: Interview with Jean-Louis Gassée. Bart Ziegler, “Industry Has Next$ a) G# l- O- N( \; u/ m! E
to No Patience with Jobs’ NeXT,” AP, Aug. 19, 1990; Stross, 226–228; Gary Wolf, “The) O. F3 Q! }+ [2 t
Next Insanely Great Thing,” Wired, Feb. 1996; Anthony Perkins, “Jobs’ Story,” Red, E* @$ S. |# p) S- ]" Y
Herring, Jan. 1, 1996.5 R! N( i2 |& s r0 I& }% O. y
Apple Falling: Interviews with Steve Jobs, John Sculley, Larry Ellison. Sculley, 248,
! u# i3 V& G$ j5 z! }% A+ Q273; Deutschman, 236; Steve Lohr, “Creating Jobs,” New York Times, Jan. 12, 1997;0 U& y! Z" L8 `1 Y" |9 u3 D
Amelio, 190 and preface to the hardback edition; Young and Simon, 213–214; Linzmayer,
) R, w6 E2 G8 b) x273–279; Guy Kawasaki, “Steve Jobs to Return as Apple CEO,” Macworld, Nov. 1, 1994.- o/ T' {) D1 z6 H! K) g$ @
Slouching toward Cupertino: Interviews with Jon Rubinstein, Steve Jobs, Larry Ellison,
2 O" n4 C- {* z( ~: r6 X4 DAvie Tevanian, Fred Anderson, Larry Tesler, Bill Gates, John Lasseter. John Markoff,4 T( j7 z- m6 q
“Why Apple Sees Next as a Match Made in Heaven,” New York Times, Dec. 23, 1996;9 ^' t2 y h! _% X2 j$ o
Steve Lohr, “Creating Jobs,” New York Times, Jan. 12, 1997; Rajiv Chandrasekaran, “Steve8 k" j5 s/ ~: Y: w! x& c( c
Jobs Returning to Apple,” Washington Post, Dec. 21, 1996; Louise Kehoe, “Apple’s
2 Z2 U) H4 z: eProdigal Son Returns,” Financial Times, Dec. 23, 1996; Amelio, 189–201, 238; Carlton,
# M" @; G; H. j- I4 | ]409; Linzmayer, 277; Deutschman, 240.
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CHAPTER 24: THE RESTORATION
& Q2 a. L: D5 V( t# \' aHovering Backstage: Interviews with Steve Jobs, Avie Tevanian, Jon Rubinstein, Ed
9 [; b+ n3 n9 X& u# RWoolard, Larry Ellison, Fred Anderson, email from Gina Smith. Sheff; Brent Schlender,; P, j! s f% @3 ^! G
“Something’s Rotten in Cupertino,” Fortune, Mar. 3, 1997; Dan Gillmore, “Apple’s
7 p J) s% r% `, LProspects Better Than Its CEO’s Speech,” San Jose Mercury News, Jan. 13, 1997; Carlton,
0 L6 f& X% R$ E# S414–416, 425; Malone, 531; Deutschman, 241–245; Amelio, 219, 238–247, 261;6 T# [8 y3 ^2 s! C
Linzmayer, 201; Kaitlin Quistgaard, “Apple Spins Off Newton,” Wired.com, May 22, 1997;% R% I5 W( |( l% u5 q
Louise Kehoe, “Doubts Grow about Leadership at Apple,” Financial Times, Feb. 25, 1997;
$ T: N6 b2 `, ]; D" ?3 iDan Gillmore, “Ellison Mulls Apple Bid,” San Jose Mercury News, Mar. 27, 1997;
) @ Y+ [2 U+ h2 E' `8 oLawrence Fischer, “Oracle Seeks Public Views on Possible Bid for Apple,” New York2 _$ B' ]9 I$ {7 p
Times, Mar. 28, 1997; Mike Barnicle, “Roadkill on the Info Highway,” Boston Globe, Aug.1 X- j8 S2 e: w' [
5, 1997.
2 T% S5 m2 S0 c8 C4 \Exit, Pursued by a Bear: Interviews with Ed Woolard, Steve Jobs, Mike Markkula, Steve0 _* d% ^, ]1 F- u# X1 s5 w+ b
Wozniak, Fred Anderson, Larry Ellison, Bill Campbell. Privately printed family memoir by" l m. O0 J1 W
Ed Woolard (courtesy of Woolard); Amelio, 247, 261, 267; Gary Wolf, “The World+ _, L) B; o0 F& `! ?
According to Woz,” Wired, Sept. 1998; Peter Burrows and Ronald Grover, “Steve Jobs’
+ F+ n' L) P/ h$ eMagic Kingdom,” Business Week, Feb. 6, 2006; Peter Elkind, “The Trouble with Steve
- v6 `+ F4 a# bJobs,” Fortune, Mar. 5, 2008; Arthur Levitt, Take on the Street (Pantheon, 2002), 204–206.
; r' v0 q0 r7 u& RMacworld Boston, August 1997: Steve Jobs, Macworld Boston speech, Aug. 6, 1997.
9 v, K2 N! s% i: l" U5 M1 SThe Microsoft Pact: Interviews with Joel Klein, Bill Gates, Steve Jobs. Cathy Booth,
% A4 S/ y7 W2 B$ |“Steve’s Job,” Time, Aug. 18, 1997; Steven Levy, “A Big Brother?” Newsweek, Aug. 18,
% j2 ?( Z# C) f/ {/ Z1997. Jobs’s cell phone call with Gates was reported by Time photographer Diana Walker,
7 N) @+ E4 h! L) O7 p2 n# ]3 v' \who shot the picture of him crouching onstage that appeared on the Time cover and in the
* W3 ^6 `8 N- c9 H9 y1 Ophoto section of this book.% I- ~3 i8 i, w$ a
' e9 @& j! \. NCHAPTER 25: THINK DIFFERENT
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4 |0 m% G3 b2 ]# i$ z7 p& r2 ~( |; ?8 R8 q/ J5 f8 Q
Here’s to the Crazy Ones: Interviews with Steve Jobs, Lee Clow, James Vincent, Norman
+ m5 G& @2 E& H6 K$ e3 }% qPearlstine. Cathy Booth, “Steve’s Job,” Time, Aug. 18, 1997; John Heilemann, “Steve Jobs
# N+ U! Z7 c* V- F5 Min a Box,” New York, June 17, 2007.
6 E( \$ o5 c! U2 V* kiCEO: Interviews with Steve Jobs, Fred Anderson. Video of Sept. 1997 staff meeting2 y4 x8 \# q: w# ^0 D" }
(courtesy of Lee Clow); “Jobs Hints That He May Want to Stay at Apple,” New York Times,
. ^% A5 s0 Y( rOct. 10, 1997; Jon Swartz, “No CEO in Sight for Apple,” San Francisco Chronicle, Dec.
; k4 g1 B6 X; Z1 v- A4 {* l12, 1997; Carlton, 437.1 K" \9 p0 C0 R/ G, y1 |9 z
Killing the Clones: Interviews with Bill Gates, Steve Jobs, Ed Woolard. Steve Wozniak,# p; u: e3 V4 k
“How We Failed Apple,” Newsweek, Feb. 19, 1996; Linzmayer, 245–247, 255; Bill Gates,' m5 Z3 @' Q- v( r( o4 o( X
“Licensing of Mac Technology,” a memo to John Sculley, June 25, 1985; Tom Abate, “How
* M: C9 |: O# ]9 S% P2 t$ q$ N4 ZJobs Killed Mac Clone Makers,” San Francisco Chronicle, Sept. 6, 1997.: |; J0 ]1 q% E5 B% G
Product Line Review: Interviews with Phil Schiller, Ed Woolard, Steve Jobs.
: T' o' E% e* PDeutschman, 248; Steve Jobs, speech at iMac launch event, May 6, 1998; video of Sept. B* ^( F4 Q: n. n4 A- `7 p
1997 staff meeting.
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CHAPTER 26: DESIGN PRINCIPLES5 }* Z) W: n/ g1 o$ H! _9 E
Jony Ive: Interviews with Jony Ive, Steve Jobs, Phil Schiller. John Arlidge, “Father of
' ^, t: k9 G9 e2 a5 c; `Invention,” Observer (London), Dec. 21, 2003; Peter Burrows, “Who Is Jonathan Ive?”
2 s _+ ]" V K3 H. W' [4 v, pBusiness Week, Sept. 25, 2006; “Apple’s One-Dollar-a-Year Man,” Fortune, Jan. 24, 2000;
/ e; a; u/ r$ {2 f4 k0 oRob Walker, “The Guts of a New Machine,” New York Times, Nov. 30, 2003; Leander
5 K- }7 c& `+ bKahney, “Design According to Ive,” Wired.com, June 25, 2003.
' E* z; l" r* `. \1 lInside the Studio: Interview with Jony Ive. U.S. Patent and Trademark Office, online: _8 b4 u9 G3 i( ~( ?' Y
database, patft.uspto.gov; Leander Kahney, “Jobs Awarded Patent for iPhone Packaging,”
, d7 ?/ r' L3 h( n" q! U$ s9 [Cult of Mac, July 22, 2009; Harry McCracken, “Patents of Steve Jobs,” Technologizer.com,
6 ?, }; H: f9 wMay 28, 2009.6 T* z) r) w8 I/ K' x! f! o) b
9 g' f$ q/ V' S9 O8 @+ x. ]
CHAPTER 27: THE iMAC' w# G) A3 e/ A6 ^; w# z& Q
Back to the Future: Interviews with Phil Schiller, Avie Tevanian, Jon Rubinstein, Steve0 K5 J( Z+ {8 i9 }# m2 t
Jobs, Fred Anderson, Mike Markkula, Jony Ive, Lee Clow. Thomas Hormby, “Birth of the
8 z# u' G0 c# G5 diMac,” Mac Observer, May 25, 2007; Peter Burrows, “Who Is Jonathan Ive?” Business, w+ O. {+ }- ?3 S5 ^# k
Week, Sept. 25, 2006; Lev Grossman, “How Apple Does It,” Time, Oct. 16, 2005; Leander* A h" `5 h, e+ N3 l/ t( v
Kahney, “The Man Who Named the iMac and Wrote Think Different,” Cult of Mac, Nov. 3,
) L# X$ G8 ^3 T! W$ [2009; Levy, The Perfect Thing, 198; gawker.com/comment/21123257/; “Steve’s Two Jobs,”
+ A* \6 t0 [0 t# K1 j8 _8 PTime, Oct. 18, 1999.: w* ?+ e: m/ U7 E) J' V& \1 J" s
The Launch, May 6, 1998: Interviews with Jony Ive, Steve Jobs, Phil Schiller, Jon v* w. y! F9 g" w+ H: {! \
Rubinstein. Steven Levy, “Hello Again,” Newsweek, May 18, 1998; Jon Swartz,
0 }: x. t* E, q' N- x“Resurgence of an American Icon,” Forbes, Apr. 14, 2000; Levy, The Perfect Thing, 95.
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, t0 x6 \" S* e. RCHAPTER 28: CEO
8 K* [. S. D$ H. e$ DTim Cook: Interviews with Tim Cook, Steve Jobs, Jon Rubinstein. Peter Burrows, “Yes,+ b1 ~- O- C& R$ M% _
Steve, You Fixed It. Congratulations. Now What?” Business Week, July 31, 2000; Tim- G! |1 w7 t! v g$ a6 Q5 w2 ?
Cook, Auburn commencement address, May 14, 2010; Adam Lashinsky, “The Genius . z9 T2 L% ~0 \! z- ]
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behind Steve,” Fortune, Nov. 10, 2008; Nick Wingfield, “Apple’s No. 2 Has Low Profile,”" h" u+ f% _* Z; a5 E
Wall Street Journal, Oct. 16, 2006.
. |1 H; D$ E) \6 V/ E3 H e) `Mock Turtlenecks and Teamwork: Interviews with Steve Jobs, James Vincent, Jony Ive,$ p4 g l- r: v& V w- a4 {' S
Lee Clow, Avie Tevanian, Jon Rubinstein. Lev Grossman, “How Apple Does It,” Time, Oct.
" v2 H; I) k, k" A: v1 z$ Q16, 2005; Leander Kahney, “How Apple Got Everything Right by Doing Everything
9 n. c' z8 ?2 |4 oWrong,” Wired, Mar. 18, 2008.
( d% Q0 n6 w, d3 E9 J1 X9 IFrom iCEO to CEO: Interviews with Ed Woolard, Larry Ellison, Steve Jobs. Apple
" Y$ E* ~# r3 pproxy statement, Mar. 12, 2001.
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$ q7 ^1 z- X& A- U8 G" ]' u6 kCHAPTER 29: APPLE STORES) o. I$ i3 S4 ?% a$ K
The Customer Experience: Interviews with Steve Jobs, Ron Johnson. Jerry Useem,
" `! F% g1 L% ^# {! }$ n“America’s Best Retailer,” Fortune, Mar. 19, 2007; Gary Allen, “Apple Stores,”
0 G& `) ^+ I. LifoAppleStore.com.. x7 X5 I9 {8 O6 w8 w
The Prototype: Interviews with Art Levinson, Ed Woolard, Millard “Mickey” Drexler,
' i' {; F1 t- yLarry Ellison, Ron Johnson, Steve Jobs, Art Levinson. Cliff Edwards, “Sorry, Steve . . . ,”
/ ], N% E8 L" X0 A# l' OBusiness Week, May 21, 2001. n: t. @; {/ z/ e5 F- s
Wood, Stone, Steel, Glass: Interviews with Ron Johnson, Steve Jobs. U.S. Patent Office,2 s" l D* z7 y$ r
D478999, Aug. 26, 2003, US2004/0006939, Jan. 15, 2004; Gary Allen, “About Me,”2 k' n; l. L9 y: H4 L
ifoapplestore.com.
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CHAPTER 30: THE DIGITAL HUB
$ O- w* h0 o. q* O: OConnecting the Dots: Interviews with Lee Clow, Jony Ive, Steve Jobs. Sheff; Steve Jobs,
' J& p2 ?, I( m8 C2 jMacworld keynote address, Jan. 9, 2001.
! P4 O8 o/ ]/ F, B/ } @FireWire: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein. Steve Jobs,
1 d4 ?$ c( v, w" tMacworld keynote address, Jan. 9, 2001; Joshua Quittner, “Apple’s New Core,” Time, Jan.8 l! E' [. ~) d* f
14, 2002; Mike Evangelist, “Steve Jobs, the Genuine Article,” Writer’s Block Live, Oct. 7,+ J6 x3 L% F T# I: k; Q
2005; Farhad Manjoo, “Invincible Apple,” Fast Company, July 1, 2010; email from Phil2 ?- W4 l5 K& N# l4 ~3 C4 x/ E
Schiller.
0 Q+ V W3 `; `' fiTunes: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein, Tony Fadell. Brent4 D( z1 _* _! N' `2 r: T
Schlender, “How Big Can Apple Get,” Fortune, Feb. 21, 2005; Bill Kincaid, “The True
" T. |- \1 F9 L/ o3 nStory of SoundJam,” http://panic.com/extras/audionstory/popup-sjstory.html; Levy, The/ G: i8 B# c/ y$ g( M
Perfect Thing, 49–60; Knopper, 167; Lev Grossman, “How Apple Does It,” Time, Oct. 17,
j4 t' B: U3 D0 y) q2005; Markoff, xix.7 R* [2 h' E- k* @) Y; A
The iPod: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein, Tony Fadell. Steve
$ n8 x3 G( h% |' ~+ ?Jobs, iPod announcement, Oct. 23, 2001; Toshiba press releases, PR Newswire, May 10,
1 x9 c; M K4 K' H' p9 R2000, and June 4, 2001; Tekla Perry, “From Podfather to Palm’s Pilot,” IEEE Spectrum,6 J5 {. s G, @
Sept. 2008; Leander Kahney, “Inside Look at Birth of the iPod,” Wired, July 21, 2004; Tom: s2 J0 a K& T9 b- Q( _
Hormby and Dan Knight, “History of the iPod,” Low End Mac, Oct. 14, 2005.
& w k9 e( d& d' [6 ], XThat’s It! Interviews with Tony Fadell, Phil Schiller, Jon Rubinstein, Jony Ive, Steve
1 @& A( [5 V+ ]7 Z$ H8 ~Jobs. Levy, The Perfect Thing, 17, 59–60; Knopper, 169; Leander Kahney, “Straight Dope4 F$ j% I3 D/ E Q' j
on the IPod’s Birth,” Wired, Oct. 17, 2006.
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